If you're tired of the standard beaches along the Hotel Zone, try heading to Playa Delfines, which is a largely undeveloped ribbon of sand located near El Rey. Likewise, the beach often lacks the heavy crowds found elsewhere throughout the Hotel Zone. Make sure to bring your own drinks and snacks since there won't be opportunities to buy them here. This is also where you'll find the colorful "Cancun" sign featured on many of the city's postcards and brochures. 

Travelers regard Playa Delfines as the quintessential escapist's beach as there are no umbrellas or shade and few vendors hawking goods or services. Just be mindful of heavy currents and riptides, since the beach is known for its rough waters. 

Delfines offers excellent views of surrounding Cancún and is easily accessible by bus, taxi or rental car. If you do decide to drive, the beach is one of the few in Cancún with free public parking.